Frequently Asked Questions

Your Questions, Answered

Clear, practical answers about web design, SEO, and paid search for North Texas businesses.

Your Questions, Answered

Website

What services do you offer for businesses in the McKinney area?

We design custom websites, implement local SEO, and manage Google Ads for McKinney and the surrounding North Dallas area, including custom WordPress or headless builds, conversion-focused design, and analytics setup.

What is your process and how long does a typical project take?

Most standard sites launch in 4 to 6 weeks across four phases: discovery (brief and sitemap), design (mockups), development (CMS build), and QA, launch, and training.

Will I be able to update the website myself?

Yes. We build on user-friendly CMS platforms with role-based access, include training, and offer optional ongoing support if you would rather we handle updates.

SEO

Why choose a local developer over a national agency?

A local developer brings hyper-local keyword research, direct access to the person doing the work, faster iterations, and DFW-specific strategy including Google Business Profile optimization.

How much does a new website cost?

We offer flexible monthly plans. Entry plans waive upfront build fees for a 12-month partnership; higher tiers add SEO, content, and conversion optimization. See our Pricing page for details.

What happens after my website is launched?

We handle hosting, maintenance, backups, security, and performance monitoring. Growth plans add content strategy and ongoing technical SEO.

Do I need to sign a long-term contract?

Entry plans run 12 months (which waives the build fee). Growth and Scale plans offer month-to-month or 12-month options with the flexibility to upgrade or downgrade.

Google Ads

How do your Google Ads engagements work?

We manage strategy, conversion tracking, and creative with weekly optimizations, and report transparently on CPA, ROAS, and call quality.

Do you build landing pages for Ads campaigns?

Yes. We build or refine high-converting pages matched to search intent, focused on speed, mobile UX, trust elements, and A/B testing.

Support

How do we communicate during the project?

You get a dedicated Slack or email thread, scheduled check-ins, milestone updates, and same-day responses during business hours.

What content do you need from us?

Logos, brand guidelines, service descriptions, photos, testimonials, and any compliance notes. Done-for-you copy and photography guidance are available if you need them.

Business hours: Mon to Fri, 9am to 5pm CT

FAQ — atrinwebdev LLC